August 20th, 2011

Global use of mobile barcodes still shows rapid growth

i-nigma have published their data on mobile barcode usage for Q2 2011, showing that worldwide use is still on path of exponential growth.

 

The highlights are:

  • Usage in Q2 2011 grew by 52.0% over Q1 2011
  • Daily scans logged from 136 different countries around the world
  • Barcode usage in the US continues to expand, with Q2 usage up by 80.2% compared to Q1/2011
  • QR Code visibility in Germany, Canada and Australia was boosted by the many brands who adopted QR Codes during Q2/2011

Top 10 users of mobile barcodes during Q2 2011

(1) 1. United States
(3) 2. Germany
(4) 3. United Kingdom
(2) 4. Italy
(6) 5. Canada
(5) 6. Netherlands
(7) 7. France
(8) 8. Hong Kong
(9) 9. Spain
(17) 10. Australia

() – Position in Q1/2011

 

Top 5 growing countries for Q2/2011

1. Australia (13.8 % Growth over Q1/2011)
2. Germany (89.0 %)
3. Unted States (80.2 %)
4. Canada (68.8%)
5. Spain (68.6%)

 

QR Code growth in Q2 2011

 

Links:

Create your own QR Codes: www.rosenberg.co.uk/qr-codes/

 

i-nigma: www.i-nigma.com

 

Notes

i-nigma’s notes on their reporting methodology:

  • These reports are based on the total number of QRcode, Datamatrix and UPC/EAN scans recorded by the i-nigma system during the relevant periods. Because of i-nigma’s prominence in many markets worldwide, we believe that these numbers are likely to be indicative of global mobile barcode activity
  • The reports do not include activity in Japan, which is known to be well ahead in popularity and usage of mobile barcodes
  • For better representation of global open market trends, the reports specifically exclude the activity of i-nigma based solutions that are used by our vertical customers
  • Top 5 growing countries are from the top 20 countries in mobile barcodes usage during Q2/2011

5 comments to Global use of mobile barcodes still shows rapid growth


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